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Promote your business while supporting public broadcasting in Central Indiana by donating an item for the WFYI Online Auction today! In exchange for this tax-deductible donation, your item will be listed in the online auction with an image and a link to your business’ Web site. Depending on the value of the donation, you may also receive on-air mentions on WFYI TV 20 and FM 90.1.
The deadline for donations is June 29. The WFYI Online Auction will
be July 19-28, following a weeklong preview July
14-18. The preview and auction will be publicized on this Web page,
TV 20 and FM 90.1. Proceeds
from this online auction will benefit programming
on WFYI.
Donation Packages:
Primary Donation Package*- Any Donation Value
With your donation of any amount, you receive:
- A page on the WFYI Online Auction site with a picture and detailed
description of your donated item along with your
logo and a link to
your Web site
- Listing in the WFYI Online Auction directory printed in the June and
July 2008 WFYI Members Magazine**
(circulation 25,000 members)
- Major promotion of the WFYI Online Auction, including a minimum of
125 announcements on WFYI TV 20 and a minimum
of 175 announcements on WFYI FM 90.1
- Five to seven e-mail blasts to 35,000 + supporters promoting the WFYI
Online Auction
$500 To $999 Package
Primary donation package plus:
- Your donation will be a "Featured Item" on WFYI FM 90.1 including prime time radio hours
- Featured during Auction Preview Night in a 30 second*** announcement
detailing your donated item. Televised on WFYI
TV 20, July 17, 2008
- "Featured Item" in two e-mail blasts to 35,000 + supporters
$1,000+ Package
Primary donation package plus:
- Your donation will be a "Featured Item" on WFYI FM 90.1 including prime time radio hours
- Featured during Auction Preview Night in a 1-minute*** announcement
detailing your donated item. Televised on WFYI
TV 20, July 17th, 2008
- "Featured Item" in three e-mail blasts to 35,000 + supporters
$5,000 Sponsorship
To make sure that our sponsors receive the most exposure possible, there are only two sponsorships available for purchase and only one sponsorship level ($5,000) for this event.
- Sponsorship recognition in all FM 90.1 radio spots (150+) and TV 20 television spots (200+) for WFYI Online Auction, four weeks prior to event (total 350-400 media spots)
- Your business’s logo, Web link and sponsor identification on the WFYI Online Auction Home Page
- Sponsorship acknowledgement for auction promotion in June and July WFYI
Members Magazine** (sent to 25,000 members)
- Logo, Web link and sponsorship recognition on five to seven e-mail
blasts promoting the WFYI Online Auction. Sent to 15,000+ members
- Recognition during the TV 20 Online Auction Preview Night, from 7:30
to 8:30 pm† including:
- Billboard with company name/logo along with recognition: "This program made possible by." Both will occur at the beginning and end of program
- Sponsor recognition throughout the program (approximately four to eight times)
- TV crawl throughout the program with auction dates, Web site and sponsor recognition
- Recognition during the FM 90.1 Online Auction Radio Preview during drive time: 7 - 8 am and 5 - 6 pm (total of 12-15 sponsor mentions)
- Sponsor acknowledgement in all FM 90.1 radio and TV 20 spots for post auction thank you (radio 40+ spots, television 50+ spots)
- Sponsor acknowledgement and thank-you in the October 2008 WFYI Members Magazine
- Acknowledgement in all publicity and press releases
* We reserve the right to package donations.
** Inclusion in WFYI Members Magazine based on publication deadlines.
*** Approximate time
† Tentative time. Length of WFYI Online Auction Preview Night will be decided by the number of items donated (30 minute or one hour program).
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